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Why productivity matters and how to improve it

George McKenzie
August 25, 2025

Productivity is the value your business produces for each hour or pound you put in. How to measure it simply and where small businesses usually lose time.

Why productivity matters and how to improve it

Productivity is the value your business produces for each hour, person or pound you put in. If your team can deliver the same work in less time, or more work in the same time, you have more room to pay people properly, absorb rising costs and still make a profit.

For owner-managed businesses, improving productivity is usually less about working harder and more about removing the friction that wastes time every week.

Why it matters

Costs such as wages, employer National Insurance and supplier prices tend to rise every year. If your prices cannot rise as fast, the gap has to be closed by getting more from the same resources. A business that does not improve its productivity will usually see its margins squeezed over time, even if sales hold up.

Productivity also affects capacity. If your team is fully stretched, growth means hiring. If you can free up time, you may be able to take on more work before adding people.

How to measure it

You do not need a complicated system. Pick one or two measures that fit your business and track them monthly:

  • Revenue per employee (or per full-time equivalent) - simple and easy to compare year on year.
  • Gross profit per hour worked - useful for service businesses that record time.
  • Jobs completed or units produced per week - useful for trades and manufacturing.
  • Recovery rate - the share of recorded time that is actually billed.

The trend matters more than the absolute number. As an example, a business with turnover of £900,000 and 10 full-time staff has revenue per employee of £90,000. If it grows turnover to £990,000 with the same team, that figure rises to £99,000, a 10 percent improvement, and much of the extra gross profit should fall through to the bottom line.

Where time is usually lost

  • Re-keying information between systems, such as copying job details from email into a spreadsheet and then into the accounts software.
  • Chasing information from customers or colleagues because there is no standard process.
  • Rework caused by unclear instructions or errors found late.
  • Meetings without a clear purpose or outcome.
  • Owners doing tasks that could be delegated because it feels quicker to do them yourself.

Practical improvements

Fix the process before buying software

Map how a piece of work moves through the business from enquiry to invoice. Look for steps that add nothing, then remove or simplify them. Software helps most once the process is clear.

Automate the routine

Bank feeds, receipt capture apps, recurring invoices and automatic payment reminders can remove hours of admin each month. Most cloud accounting packages include these features as standard.

Invest in skills

Training is often the cheapest productivity gain available. Work-related training paid for by the business is generally tax-deductible and is not a taxable benefit for the employee.

Look at your equipment

Slow computers, unreliable vehicles and worn machinery cost time. The £1 million Annual Investment Allowance means most qualifying equipment can be deducted in full against profits in the year it is bought, which reduces the net cost of upgrading.

Keep people in mind

Productivity is not about squeezing staff. People who understand what good looks like, have the right tools and are not buried in avoidable admin tend to do better work. Ask your team where time is wasted. They usually know.

What to do

  • Choose one productivity measure and track it monthly for the next year.
  • Ask each team member to name the task that wastes most of their time.
  • Pick one process to simplify or automate this quarter.
  • Review whether any equipment upgrade would pay for itself in time saved.

If you would like help adding simple productivity measures to your management accounts, book a free call.